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The short explanation of this alert was:

Tell Toyota: Bring more efficient hybrids to America!

Hybrid technology should be giving U.S. consumers fuel-efficient, low-pollution options in all vehicle classes. However, more and more hybrid models are being introduced that focus on increased muscle rather than mileage. In Japan, by contrast, families have a choice completely unavailable in America—a hybrid minivan with fuel economy on par with a compact car. We estimate that the Toyota Estima Hybrid could reach around 35 miles per gallon in the United States. That’s a whopping 50 percent improvement for a minivan!

Toyota is aiming to sell about 8,400 Estimas in Japan this year. Let’s show Toyota that the demand for more fuel-economy focused hybrids is even stronger in America. Please sign the petition below, and get others to join you by May 28, 2007. We will deliver your signatures to Toyota executives on Memorial Day—the unofficial start of the summer driving (and higher gas price) season, and just before the Toyota annual shareholders meeting.

EARTH DAY '07 CHALLENGE & CONTEST

Our goal is to show Toyota how much of a demand there is in America for fuel-efficient family vehicles—so after you sign this petition, be sure to urge all your friends to sign as well. If at least five of your friends sign our petition to Toyota, you could win some great prizes courtesy of the Better World Club and HybridCenter.org. See contest details. Anyone who would benefit from a fuel-efficient family vehicle, or who is concerned about the future of hybrids should sign on.

REMEMBER, THE DEADLINE FOR THIS ACTION & CONTEST IS MAY 28, 2007!

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